
Digital Marketing15 min read
Performance Marketing vs Digital Marketing: A Guide
Performance marketing vs digital marketing explained with key differences, KPIs, and budgets for Indian businesses in 2026.
Read ArticlePositioning · Campaigns · Consistency
Your logo is done; now the brand has to show up the same way everywhere, every month. We plan campaigns, guard consistency and track how people see you.
In Short
A brand marketing agency builds how people think and feel about your business over time. Branding creates the identity; brand management keeps it consistent and moving: positioning, campaigns, PR, partnerships, social voice and regular checks that every touchpoint matches. LitSpark runs this from Bangalore as a monthly partnership, measured by awareness, search demand and enquiries.
Updated · LitSpark Solutions, Bengaluru
What We Manage
Sharpen who you're for and why you win, then turn it into messages every team uses.
Quarterly campaigns across social, video, PR and ads that build memory, not just clicks.
Press stories, founder interviews and award entries that add credibility.
Monthly checks of your website, social, ads and stores against the brand guidelines.
LinkedIn presence for leaders and a hiring brand that attracts talent.
Branded search volume, share of voice and sentiment tracked quarterly.
Who It's For
Moving beyond performance ads to a brand people ask for.
Becoming the name buyers shortlist first.
One brand experience across every branch.
Rolling a new identity out properly.
How It Works
How you look, sound and are seen today, across every channel.
Themes, campaigns and PR moments for the next 90 days.
Campaigns, content and PR delivered every month.
Brand health reviewed each quarter, plan updated.
Portfolio

Digital Marketing · Education
Executed a comprehensive digital marketing strategy for KinderDance India to increase brand awareness, generate franchise enquiries, improve student admissions, and establish a stronger digital presence across search engines and social media platforms.
Built with: Google Ads, Meta Ads, Google Analytics, Google Search Console
Pricing
A monthly partnership, scoped by channels and campaign volume. Typical bands:
Media spend, production and PR fees are billed at cost.
| Package | Budget | Timeline |
|---|---|---|
| Brand CareConsistency checks, social voice, quarterly plan. | ₹40,000–75,000 / month | Monthly |
| Brand GrowthCampaigns, PR, founder brand, tracking. | ₹75,000–1.5 lakh / month | Monthly |
| Brand PartnerMulti-channel campaigns, video, events. | ₹1.5 lakh+ / month | Monthly |
Tech Stack
Why LitSpark
We tie brand campaigns to search demand and leads, not just reach.
We police consistency every month, so the brand doesn't drift.
Design, shoots, video and copy from one team.
A senior lead who knows your business, not a rotating account manager.
From the Blog

Digital Marketing15 min read
Performance marketing vs digital marketing explained with key differences, KPIs, and budgets for Indian businesses in 2026.
Read Article
Digital Marketing15 min read
How to grow instagram followers organically - Grow Instagram followers organically with our 2026 blueprint. Actionable tactics for startups & SMEs: content
Read Article
Digital Marketing20 min read
Analyse traditional vs modern marketing with data on ROI, KPIs, and targeting. Get actionable strategies for startups, SMEs, and enterprises in India.
Read ArticleBranding creates the identity: name, logo, colours and voice. Brand management keeps it consistent and growing over time through campaigns, PR and regular checks across every channel.
Monthly brand management usually costs ₹40,000–1.5 lakh depending on campaigns, PR and channels, with media and production billed separately.
We track branded search volume, direct traffic, share of voice, sentiment and enquiry quality each quarter, alongside surveys when budgets allow.
Either. We can execute a strategy your consultants set, or handle strategy and execution together.
Yes. We start from your existing guidelines and audit how they're used today before planning campaigns.
Let's talk
Share your website and social handles. We'll show where your brand is inconsistent and what to fix first.